Bergen Gastroenterology Ambulatory Surgical Center
Effective Date: September 23, 2024
At Bergen Gastroenterology Ambulatory Surgical Center (“BGASC”, “we”, “us”, “our”), we are committed to protecting your privacy and ensuring the confidentiality of your personal and health information. This Privacy Policy outlines how we collect, use, disclose, and protect the personal information we receive from patients, visitors, and users of our website.
Please read this Privacy Policy carefully to understand our practices regarding your personal information.
1. Information We Collect
We may collect the following types of information:
A. Personal Information
- Name, address, phone number, and email address
- Date of birth, gender, and other demographic information
- Health insurance information
- Medical history, treatment details, and other health-related information
- Payment and billing information
B. Non-Personal Information
- IP address, browser type, and device information
- Website usage data and analytics
- Cookies and similar technologies to enhance user experience
2. How We Use Your Information
We use your personal information for the following purposes:
- Healthcare Services: To provide diagnosis, treatment, and ongoing healthcare management.
- Billing & Insurance: To process payments and manage insurance claims.
- Appointment Scheduling: To schedule and remind you of appointments.
- Communication: To send you important updates regarding our services or your care.
- Compliance: To comply with legal and regulatory requirements, including HIPAA (Health Insurance Portability and Accountability Act).
- Improvement of Services: To analyze and improve the performance of our website and services.
3. How We Share Your Information
We may share your personal information under the following circumstances:
- With Healthcare Providers: To coordinate your care with other healthcare professionals.
- With Insurance Providers: To process insurance claims.
- With Service Providers: To support services such as IT, billing, and analytics, ensuring they adhere to our privacy standards.
- As Required by Law: To comply with subpoenas, legal orders, or government regulations.
- In Case of Emergencies: To protect your health and safety in critical situations.
We will not sell, rent, or trade your personal information to third parties for marketing purposes.
4. Security of Your Information
We take the security of your personal and health information seriously. We implement physical, electronic, and administrative safeguards to protect against unauthorized access, use, or disclosure of your information. However, no method of transmission over the internet is entirely secure, and we cannot guarantee absolute security.
5. Your Rights Regarding Your Information
You have certain rights regarding your personal information, including:
- Access: You can request access to your medical records and personal information.
- Correction: You can request corrections to your personal information if it is inaccurate or incomplete.
- Deletion: You can request that we delete your information, subject to legal and regulatory requirements.
- Restriction: You can request that we limit the use of your information.
- Complaints: If you believe your privacy rights have been violated, you can file a complaint with us or with the U.S. Department of Health and Human Services.
To exercise any of these rights, please contact us using the information provided below.
6. Cookies and Website Usage
We use cookies and similar technologies to improve your experience on our website. Cookies help us understand how visitors use our site and enable features such as remembering your preferences. You can manage or disable cookies in your browser settings; however, disabling cookies may affect the functionality of the website.
7. Third-Party Links
Our website may contain links to third-party websites. This Privacy Policy applies solely to our website. We are not responsible for the privacy practices of other sites. We encourage you to read the privacy policies of any external websites you visit.
8. Changes to This Privacy Policy
We reserve the right to update this Privacy Policy at any time. Changes will be posted on our website with the updated effective date. Your continued use of our services or website after the changes become effective indicates your acceptance of the revised policy.
9. Contact Us
If you have any questions or concerns about this Privacy Policy or our data practices, please contact us at:
Bergen Gastroenterology Ambulatory Surgical Center
466 Old Hook Road, Emerson, NJ 07630
201-967-4221
info@bergenmed.com
HIPAA Compliance
BGASC complies with the Health Insurance Portability and Accountability Act (HIPAA), which governs the use and disclosure of patients’ protected health information (PHI). For more detailed information on how we handle your PHI, please refer to our Notice of Privacy Practices available at our office or on our website.